Remodelers Market: ZIP 23438
Opportunity Score
40
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 23438 is an urban area with low foot traffic. with a population of 1,620 and household incomes above the national median ($91,667).
Area Profile
1,620
Population
$91,667
Median Income
+23% vs. national
Urban
Area Type
2.7/20
Foot Traffic
Very Car-Dependent
Median Age: 42.8 —
older demographic, may prefer sit-down options.
College-Educated: 17.2% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,220
2BR Fair Market Rent
$1,159
Median Gross Rent
$250 K
Median Home Value
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
vs. National Average
Median Income
+23% vs. $74,580
Walkability
-7.8 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the RemodCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits