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Remodelers Market: ZIP 39401

Opportunity Score

45 / 100 Fair

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 39401 is an urban area with low foot traffic. with a population of 41,916 and household incomes below the national median ($40,287). There are 6 remodelers operations in ZIP 39401.

Area Profile

41,916

Population

$40,287

Median Income

-46% vs. national

Urban

Area Type

9.1/20

Foot Traffic

Very Car-Dependent

Median Age: 30.3 — mixed-age market, broad menu appeal.

College-Educated: 17.3% — value-focused market, keep prices competitive.

Competition

Remodelers and related businesses in ZIP 39401.

Remodelers

Moderate — proven market

1.4 per 10K residents

HVAC Contractors

2.1 per 10K residents

Roofing Contractors

0.7 per 10K residents

What this means: Remodelers are 33.3% of the relevant market in ZIP 39401 (6 vs. 12 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,060

2BR Fair Market Rent

$932

Median Gross Rent

$120 K

Median Home Value

Bank Branches

$940 K deposits

Tips for Starting a Home Remodeling Business in Mississippi

Get your contractor's license and insurance before your first job. Operating without them is illegal in most states and one lawsuit ends you.
Kitchen and bathroom remodels have the highest margins. Whole-home renovations sound bigger but the complexity eats your profit.
Your first 10 jobs come from personal network and referrals. Don't spend on ads until you have 5-star reviews to back them up.
Material costs swing 15-30% year over year. Quote projects with current supplier pricing, not last year's numbers.
Median income sits at $40,287. Price sensitivity is real. Build your model around volume or keep overhead minimal.