Remodelers Market: ZIP 53178
Opportunity Score
55
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 53178 is an urban area with low foot traffic. with a population of 2,741 and household incomes above the national median ($94,522).
Area Profile
2,741
Population
$94,522
Median Income
+27% vs. national
Urban
Area Type
4.8/20
Foot Traffic
Very Car-Dependent
Median Age: 49.0 —
older demographic, may prefer sit-down options.
College-Educated: 18.4% —
value-focused market, keep prices competitive.
Competition
Remodelers and related businesses in ZIP 53178.
3
HVAC Contractors
10.9 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,230
2BR Fair Market Rent
$847
Median Gross Rent
$340 K
Median Home Value
1
Bank Branches
$18 K deposits
Tips for Starting a Home Remodeling Business in Wisconsin
- Get your contractor's license and insurance before your first job. Operating without them is illegal in most states and one lawsuit ends you.
- Kitchen and bathroom remodels have the highest margins. Whole-home renovations sound bigger but the complexity eats your profit.
- Your first 10 jobs come from personal network and referrals. Don't spend on ads until you have 5-star reviews to back them up.
- Material costs swing 15-30% year over year. Quote projects with current supplier pricing, not last year's numbers.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Related Businesses
- 3
- Bank Branches
- 1
vs. National Average
Median Income
+27% vs. $74,580
Walkability
-5.7 pts vs. national avg
Nearby Markets
53137
5.2 mi
Pop: 1,605
$111,346
53118
8.6 mi
Pop: 7,107
$103,921
Walk: 5.7
53066
9.4 mi
Pop: 37,056
$111,348
Walk: 7.3
53156
9.7 mi
Pop: 3,314
$83,413
53036
10.5 mi
Pop: 3,483
$94,231
53549
12.1 mi
Pop: 9,901
$78,058
Walk: 6.8
53119
12.1 mi
Pop: 5,732
$115,292
53094
12.2 mi
Pop: 18,151
$71,973
Walk: 8.4
Check Another Market
Or estimate costs with the RemodCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits