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Home ZIP 78723

Remodelers Market: ZIP 78723

Opportunity Score
69 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 78723 is an urban area with moderate foot traffic. with a population of 36,307 and household incomes above the national median ($87,978). There are 12 remodelers operations in ZIP 78723.

Area Profile

36,307
Population
$87,978
Median Income
+18% vs. national
Urban
Area Type
12.8/20
Foot Traffic
Walkable
Median Age: 35.5 — mixed-age market, broad menu appeal.
College-Educated: 42.0% — strong appetite for artisan/specialty food.

Competition

Remodelers and related businesses in ZIP 78723.

12
Remodelers
Moderate — proven market
3.3 per 10K residents
4
HVAC Contractors
1.1 per 10K residents
What this means: Remodelers are 75.0% of the relevant market in ZIP 78723 (12 vs. 4 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,820
2BR Fair Market Rent
$1,478
Median Gross Rent
$510 K
Median Home Value
4
Bank Branches
$740 K deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits