Remodelers Market: ZIP 97132
Opportunity Score
81
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 97132 is an suburban area with moderate foot traffic. with a population of 31,715 and household incomes above the national median ($95,150). There are 22 remodelers operations in ZIP 97132.
Area Profile
31,715
Population
$95,150
Median Income
+28% vs. national
Suburban
Area Type
12.7/20
Foot Traffic
Walkable
Median Age: 36.3 —
mixed-age market, broad menu appeal.
College-Educated: 25.9% —
balanced market for quality & value.
Competition
Remodelers and related businesses in ZIP 97132.
22
Remodelers
Competitive — differentiation needed
6.9 per 10K residents
13
HVAC Contractors
4.1 per 10K residents
3
Roofing Contractors
0.9 per 10K residents
What this means:
Remodelers are 57.9% of the relevant market in ZIP 97132 (22 vs. 16 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,850
2BR Fair Market Rent
$1,567
Median Gross Rent
$500 K
Median Home Value
5
Bank Branches
$530 K deposits
Tips for Starting a Home Remodeling Business in Oregon
- Get your contractor's license and insurance before your first job. Operating without them is illegal in most states and one lawsuit ends you.
- Kitchen and bathroom remodels have the highest margins. Whole-home renovations sound bigger but the complexity eats your profit.
- Your first 10 jobs come from personal network and referrals. Don't spend on ads until you have 5-star reviews to back them up.
- Material costs swing 15-30% year over year. Quote projects with current supplier pricing, not last year's numbers.
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Walkable
- Remodelers
- 22
- Related Businesses
- 16
- Bank Branches
- 5
vs. National Average
Median Income
+28% vs. $74,580
Walkability
+2.2 pts vs. national avg
Nearby Markets
97115
4.2 mi
Pop: 3,916
$114,107
97137
7.7 mi
Pop: 1,126
$104,643
Walk: 4.5
97123
8.3 mi
Pop: 48,622
$105,999
Walk: 10.8
97140
8.6 mi
Pop: 27,999
$119,241
Walk: 9.7
97127
10.1 mi
Pop: 4,428
$96,419
97114
11.2 mi
Pop: 5,136
$87,560
97007
11.5 mi
Pop: 48,081
$116,667
Walk: 11.6
97020
12.4 mi
Pop: 1,242
$79,167
Check Another Market
Or estimate costs with the RemodCost calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits