Remodelers Market: ZIP 23837
Opportunity Score
66
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 23837 is an rural area. with a population of 4,414 and household incomes near the national median ($57,727).
Area Profile
4,414
Population
$57,727
Median Income
-23% vs. national
Rural
Area Type
Median Age: 47.4 —
older demographic, may prefer sit-down options.
College-Educated: 10.8% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,240
2BR Fair Market Rent
$939
Median Gross Rent
$200 K
Median Home Value
3
Bank Branches
$120 K deposits
Tips for Starting a Home Remodeling Business in Virginia
- Get your contractor's license and insurance before your first job. Operating without them is illegal in most states and one lawsuit ends you.
- Kitchen and bathroom remodels have the highest margins. Whole-home renovations sound bigger but the complexity eats your profit.
- Your first 10 jobs come from personal network and referrals. Don't spend on ads until you have 5-star reviews to back them up.
- Material costs swing 15-30% year over year. Quote projects with current supplier pricing, not last year's numbers.
- This is a rural ZIP. Your customer radius is wider, marketing costs are lower, but you'll work harder for each lead.
Quick Facts
- Area Type
- Rural
- Bank Branches
- 3
vs. National Average
Median Income
-23% vs. $74,580
Nearby Markets
23878
6.5 mi
Pop: 1,205
$91,092
23829
9.8 mi
Pop: 2,557
$87,478
Walk: 3.2
23851
11.7 mi
Pop: 13,481
$73,333
Walk: 7.3
23874
12.0 mi
Pop: 714
$56,891
Walk: 3.3
23827
12.2 mi
Pop: 1,086
$42,639
23897
14.5 mi
Pop: 1,019
$60,938
Walk: 4.5
23888
15.6 mi
Pop: 2,563
$69,063
23898
16.7 mi
Pop: 2,146
$71,250
Walk: 3.8
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits