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Home ZIP 38104

Remodelers Market: ZIP 38104

Opportunity Score
58 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 38104 is an urban area with high foot traffic. with a population of 22,925 and household incomes near the national median ($56,452). There are 7 remodelers operations in ZIP 38104.

Area Profile

22,925
Population
$56,452
Median Income
-24% vs. national
Urban
Area Type
15.3/20
Foot Traffic
Very Walkable
Median Age: 37.3 — mixed-age market, broad menu appeal.
College-Educated: 40.7% — strong appetite for artisan/specialty food.

Competition

Remodelers and related businesses in ZIP 38104.

7
Remodelers
Moderate — proven market
3.1 per 10K residents
3
HVAC Contractors
1.3 per 10K residents
What this means: Remodelers are 70.0% of the relevant market in ZIP 38104 (7 vs. 3 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,500
2BR Fair Market Rent
$1,073
Median Gross Rent
$300 K
Median Home Value
12
Bank Branches
$730 K deposits

Tips for Starting a Home Remodeling Business in Tennessee

  • Get your contractor's license and insurance before your first job. Operating without them is illegal in most states and one lawsuit ends you.
  • Kitchen and bathroom remodels have the highest margins. Whole-home renovations sound bigger but the complexity eats your profit.
  • Your first 10 jobs come from personal network and referrals. Don't spend on ads until you have 5-star reviews to back them up.
  • Material costs swing 15-30% year over year. Quote projects with current supplier pricing, not last year's numbers.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits